In the early stages of our business, we insource most of the activities that allow us to deliver on the promise that we make to our customers.
Now that we are bigger, two things have happened:
- Our back-office activities that drive the front-office value proposition have become more complex and costly. And we’ve evolved to add measurable value to some, but not all, of these activities.
- And, the number of companies that offer specialized services that can offload key activities have exploded.
So, this week, think about the few key activities that are critical to the delivery of your value proposition. Which ones really set you apart? And which ones are more mechanical and could be improved with specialized expertise? Things like shipping, payroll, warehousing, assembly, and lead generation are a few that come to mind.
And then, imagine what it would be like to focus your time and attention on what you do best and leaving the rest to an expert.
Is your team aligned and rowing together in the same direction?
Looking for a way to see how aligned your team is on your direction and strategy? Have them take this 3-minute strategy assessment and use the individual scores to get the conversation going!